Our expertize - InLight InSight: Reliable Insights In the Spotlight

Our Expertize

Advertinsing Testing:

With our innovative advertising testing approach you can:

Cost-efficiently pre-test your digital communication campaign in a simulation of the real-life environment to learn how the ad would impact your audience and why
Guarantee the highest possible ROI for your latest campaign.

Idea Screening:

Express

With this unique idea screening tool you can commit to the ideas that have the best potential for success:

Quickly predict success of your product ideas, benefits, images, logos, taglines, and more prior to further development
Understand which segments of population are most appealed to each idea and why

Idea Screening:

With this unique idea screening tool you can commit to the ideas that have the best potential for success:

Quickly predict success of your product ideas, benefits, images, logos, taglines, and more prior to further development
Understand which segments of population are most appealed to each idea and why

Consumer Journey Mapping:

With a hybrid 3-layer approach we reveal Actions and Emotions at Every Step of the Consumer Journey and let you:

Gain insights into your consumer shopping stories.
Understand the steps they take prior to making a purchase decision.
Empower your customer-centric marketing strategies and business development tactics.

Our Brand Insights Services put a spotlight on new opportunities for our clients to increase brand loyalty and have confidence in your decisions.